Tips for Beautiful Hair

Look here for tips and advice on how to use our products. We will also provide you with some color formulations from time to time. This is where you can tell other salon professionals what you are doing that is creative and unique. We look forward to hearing from you. Send your emails to dudleybud@aol.com.

1. Super Gloss
2. Make it Pop
3. Smooth and Natural
4. Send your clients Home with the Solution
5. Here’s the Hair Doctor
6. Give a Prescription

1. Super Gloss

Fudge Paintbox

Use one or a combination of Fudge Paintbox Color shades together with Dynamite reconstructor . Apply over the top of natural or colored-treated hair for a shine treatment glaze. Formula: 1 part Vendetta Red (or your choice of color) to 1 part Dynamite.

2. Make it Pop

Schwarzkopf Royal

Want your browns to pop? For added richness--Add 5 g of Personality 0-55 to 25 g of the Royal color of your choice. Mix with 30 g of Oxigenta.

3. Smooth and Natural

J Beverly Hills

On ethnic hair for smooth looks, use J Clarifier Shampoo followed by Smooth Control Shampoo. Condition with Masque (excellent for scalps and massages) and finish with a light conditioning of Smooth Control Conditioner. To finish mix Shine Drops with Crazy Straight, dry and finish with a flat iron. Apply extra Shine Drops if needed.

4. Send Your Clients Home with the Solution!

Retail Tips

Retailing products should start the minute the client walks through the door.
Fact: 95% of salon clients want a personal recommendation from their salon professional.
Fact: Recommendation is the No. 1 reason for purchase.

• 71% purchase because of a salon professional recommendation.
• 42% purchase because of high/best quality.
• 40% purchase because they had previously received and tried a sample.
• 26% purchase because a Special offer.
• 13% purchase because of a friend’s recommendation.
• 9% purchase because of brand image.

Fact: Only 9 out of 100 women visiting a salon, buy a hair care product for home use. The other 91 leave with no retail products to keep their hair looking beautiful.

So recommend….pass on those promotions…and tell those clients why those products are great!!

5. Here’s the Hair Doctor!

ghd Professional

How can I get frizz-free results when straightening my hair by heat-styling?

The ghd hair doctor replies: “I would recommend using ghd smoothing balm, ideal for creating straight and sleek looks when blow-drying and straightening, leaving hair frizz-free with a soft, smooth finish. It adds moisture and condition to hair and provides long-lasting protection from humidity.”

What’s the best product to use to define and accentuate a curly style?

The ghd hair doctor replies: “ghd obedience cream is a lightweight anti-frizz blow-dry cream for normal to fine hair, ideal for creating glossy looks or defining curlier styles. It moisturises, controls and adds gloss to normal/fine hair types and helps to give maximum definition. High moisture retention helps to hold the style for longer, and provides added shine.

6. Give a Prescription!

BC Hairtherapy

Have you used the BC Hairtherapy Prescription Card with your clients to identify the best product for their hair. The Prescription Card shows pictures of all the products in a grid easy-to-use format. This is a great and easy way to increase your retail sales. Ask your sales representative for some bc Hairtherapy Prescription cards.

 

Send your tips in to: dudleybud@aol.com We’d love to publish your ideas too!